How Dell IT made workforce personas the foundation for happier team members
Dell Technologies website, 2021 https://www.delltech ... -study.pdf
How Dell IT made workforce personas the foundation for happier team members
Dell Technologies Team Member Experience organization (TMX) has long used personas to tailor the devices, accessories, software and tools it provides team members to help them be productive, collaborate and stay connected. With rapidly changing roles and a shift to work-from-anywhere for much of Dell’s workforce, Dell needed a better way to make sure their personas kept pace. TMX leveraged a comprehensive study by Dell’s Client Solutions Group, as well as insights from Dell Services, to redefine its personas. It then invested in telemetry tools to create a proactive support model that would correlate systems and satisfaction data to keep its persona practice evergreen and relevant.